Friday, August 31, 2007

Charles Bernstein and the Yellow Pages

Remember this commerical for the Yellow Pages, starring none other than Charles Bernstein? Marshall McLuhan once said that you knew a medium was dead once people started making art out of it. I suppose the Yellow Pages are dead enough, what with online services like 411.com, but instead of making art out of it, we've simply decided to talk about it as if it were art.